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Should You Add Drinks with Minor Cannabinoids to Your Menu? Yes!
THC drinks, CBD drinks, and now… CBG drinks? Learn how minor cannabinoids are the next beverage frontier. Well-known brands like...
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THC drinks, CBD drinks, and now… CBG drinks? Learn how minor cannabinoids are the next beverage frontier. Well-known brands like...
Consumers want drinks that DO more, so deliver functional beverages that meet evolving consumer demands for function AND flavor. It’s...
Discover the bold citrus of Cascade, and how this surprisingly rock’n roll hop variety impacted the American craft beer revolution. It might have taken a few years to...
Need formulation inspiration? Discover 5 ideas for crafting the hop water people are thirsty for! Hop water is in-demand, perfect...
Discover how Abstrax’s proprietary extraction technique gives brewers superior control over their top notes for a cleaner, more hop-forward flavor profile. The brewing industry has evolved rapidly over...
Discover what’s driving demand for non alcoholic beer and why adding them to menus is non-negotiable for growing breweries. Non alcoholic (NA) beers have come a long way...
Discover the balanced sophistication of Saaz and how advancements in brewing technology are making this Old World hop new again. It’s been called the Rolls-Royce of hops, and...
Whole fruit and fruit purees are getting tariff-related price hikes. Learn how terpenes help microbreweries weather these costs without sacrificing...
Discover how Amarillo® hops' wild origins contribute to its distinct blend of citrus, floral, and tropical fruit flavors Its genetic origins are a mystery, but that’s no surprise...
Whether you’re brewing a tart shandy, a fruity hefeweizen, or putting a seasonal twist on your best-seller, read on to learn what makes a GREAT summer beer! There’s...
Discover 10 trending fruit flavors and brew the best-tasting summer beer your customers have EVER tasted! Beer may be an all-season beverage, but there’s something about sipping on...
Learn about the extraordinary breweries who competed at the 2025 Skunkworks Lounge competition and their genre-bending beers. The Abstrax Skunkworks Lounge is a brewing competition unlike any other....
Discover the candy-like fruit medley of El Dorado® and why brewers can’t get enough of this mythical hop. Before it...
From improving the cost of goods to inspiring innovation, discover five ways microbreweries stay competitive with Terpene Brewing Solutions. Compared to macrobreweries, microbreweries produce a relatively small amount...
Lackluster light beer is a thing of the past! Brew bold hop flavors and aromas into low calorie beer with Optimized Hop Extracts. The “better for you” movement...
Discover how Optimized Hop Extracts help microbreweries reduce costs and labor, increase efficiency, diversify offerings, and MORE. Microbreweries are a pivotal piece of beer culture. Not only are...
Discover the godlike levels of citrus, tropical fruit, and soft pine of Azacca®, and learn why its genetics have farmers so excited. Named after the Haitian god of...
How can brands navigate changing THC Drink regulations while expanding their product portfolios? Previously considered a niche product, THC drinks...
Learn why beer is associated with St. Patrick’s Day and get inspiration for delicious ways to celebrate Irish brewing traditions! Wear something green, prep your stomach for corned...
Discover the dank, tropical flavor of Nectaron® and why growers, brewers, AND consumers can’t get enough of this hop variety. Often described as New Zealand’s answer to Citra®,...
Is “dank” in the eye of the beer drinker? Learn about this misunderstood beer characteristic, why it’s trending, and how to brew beers with dank, pungent flavors and...
Learn how health-conscious consumers create opportunities for beverage brands to innovate and stand out. From sugar-free energy drinks and low-ABV cocktails to functional sodas and zero-calorie cannabis seltzers,...
Learn how THC Drinks became the Dry January beverage of choice and how brands can keep the momentum going year-round....
Discover the tropical, mojito-like flavors and aromas of Motueka™ and learn why it’s one of New Zealand’s most successful hop varieties. This proprietary triploid hop is dual-purpose, ideal...
They’re in-demand, versatile, and perfect for all-day drinking. Discover the benefits breweries experience by adding hop water to their menus....
Fruit purees have several benefits over whole fruit, but they have drawbacks. Learn the pros and cons of brewing with fruit puree. Whether you’re making a beer, sparkling...
Discover the aroma, flavor, and origins of Simcoe® and learn about its important role in the early days of craft brewing. Sometimes referred to as “Cascade on steroids,”...
Learn about the clean label trend and how advancements in beverage flavoring solutions contribute to clean finished labels. By now, it’s pretty obvious that consumers are interested in...
Sparkling waters must be hydrating and bubbly (duh), but flavor still matters. Learn how this beverage category is evolving and how flavor innovation gives manufacturers a competitive edge....
Discover the luscious, tropical flavors and aromas of Galaxy® and how it put the Australian hop-growing region on the map. This hop revolutionized the Australian hop industry, it’s...
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